In anticipation of its continued growth, Virgin Voyages has appointed Isis Ruiz as the cruise line’s Chief Growth Officer.
Virgin Voyages has welcomed Isis Ruiz as Chief Growth Officer. Isis will be in charge of the cruise line’s growth activities and taking the brand to the next level given the enormous year ahead with both Resilient Lady and Brilliant Lady joining the fleet. Isis’ team focuses on all of Virgin’s main growth business activities, including Growth Strategy, Performance and Analytics, Paid Media, Acquisition Email, ecommerce, the company’s Travel partner portal (FMDC) and its much anticipated Loyalty program.
Isis previously spent 11+ years at NCL, bringing an incredible depth of experience from the cruise industry. Most recently, she was Chief Commercial Officer at American Queen Voyages.
President of Virgin Voyages, Nirmal Saverimuttu said, “Having someone of Isis’s caliber join us on this journey is thrilling as she brings an incredible depth of experience with her that will help us evolve to the next phase of our growth plans. Isis is a perfect fit for our business and culture and we are looking forward to her helping us achieve our ambitious goals.”
Isis Ruiz, Virgin Voyages Chief Growth Officer said, “Having admired the Virgin Voyages brand for a long time, I couldn’t be more delighted to be joining the business at this pivotal time. I am energized by their commitment to delivering irresistible vacations for their sailors and creating a culture that enables crew to deliver epic experiences. Best of all we are just getting started.”
As Chief Growth Officer, Isis Ruiz will report to Virgin Voyages President, Nirmal Saverimuttu.